How to Share Instagram Content via Email (For Business & Personal Use)
Why Email Instagram Content?
Email remains one of the most reliable communication channels. Whether you're sending a newsletter, communicating with clients, or sharing content with family members who prefer email over messaging apps, you'll eventually need to share Instagram content via email.
Common scenarios:
- Including product demos in customer emails
- Sharing social proof in sales outreach
- Sending family photos to relatives who prefer email
- Adding Instagram content to newsletters
- Sharing company updates with employees
The Problem with Instagram Links in Email
When you paste an Instagram link directly into an email, recipients face several issues:
For Personal Recipients
- Login prompts – "Sign in to continue"
- App download requests – Especially on mobile
- Broken previews – Blurry or non-functional thumbnails
- Confused older recipients – "Why can't I see the video?"
For Business Recipients
- Unprofessional experience – Login walls look bad
- Lost engagement – Recipients give up
- IT security blocks – Some corporate systems block Instagram
- No tracking – Can't tell if content was viewed
Solution: IGShare for Email Sharing
IGShare creates clean links that work perfectly in email contexts.
How It Works
- Copy the Instagram URL
- Paste it into IGShare
- Enable Focus Mode (recommended for email)
- Get your clean link
- Add to your email
Benefits for Email
- No login required – Opens directly in any browser
- Works in corporate environments – Not blocked by IT
- Mobile-friendly – Opens perfectly on all devices
- Professional appearance – Clean, branded viewer
- Reliable – Links don't break or expire
Personal Email: Sharing with Family
Sample Email Template
Subject: Video of Emma's Birthday!
Hi Mom and Dad,
Hope you're doing well! I wanted to share this video from Emma's birthday party yesterday. She was so excited about her new bike!
Click here to watch: [IGShare URL]
The video will play right in your browser - no need to download anything or sign up for Instagram.
Let me know what you think!
Love,
Sarah
Tips for Family Emails
- Explain what they'll see – "Click to watch a video of..."
- Reassure about safety – "No sign-up needed, just click"
- Use subject lines that matter – Include who/what is in the content
- Follow up – Call to make sure they could view it
Business Email: Professional Communication
Newsletter Integration
<!-- Newsletter Section -->
<h3>See Our Latest Product in Action</h3>
<p>Watch how customers are using our new feature:</p>
<a href="[IGShare URL]">
<img src="thumbnail.jpg" alt="Watch video" />
Click to watch (30 seconds)
</a>
Sales Outreach
Subject: Quick demo of how [Product] works
Hi [Name],
I noticed you were checking out our [feature]. Here's a 30-second video that shows exactly how it works:
[IGShare URL]
Would love to chat about how this could help [Company Name]. Do you have 15 minutes this week?
Best,
[Your Name]
Customer Success
Subject: Tip: Getting the most from your subscription
Hi [Name],
Quick tip! Here's a helpful tutorial one of our users shared:
[IGShare URL]
This shows how to [specific use case]. Takes about 2 minutes to watch.
Let me know if you have any questions!
Best,
[Your Name]
Email Marketing Platforms
IGShare works with all major email platforms:
Mailchimp
- Paste the IGShare URL normally
- Use a call-to-action button for better clicks
- Track clicks through Mailchimp's analytics
HubSpot
- Insert as a hyperlink
- Works with HubSpot's tracking
- Include in workflows and sequences
Constant Contact, Klaviyo, etc.
- Same process – just paste the link
- All click tracking works normally
Best Practices for Email + Instagram
1. Always Use Focus Mode
Focus Mode creates the cleanest viewing experience:
- No Instagram branding
- Big play button
- Mobile-optimized
- Distraction-free
2. Provide Context
Never just send a link. Always tell recipients:
- What they'll see
- How long it is
- Why it matters to them
3. Test Before Sending
Always test your email:
- Send yourself a test
- Open on mobile AND desktop
- Click the link
- Verify content plays
4. Consider Email Clients
Some email clients handle links differently:
- Gmail – Works perfectly
- Outlook – Works perfectly
- Apple Mail – Works perfectly
- Corporate email – Usually works (IGShare isn't blocked like Instagram often is)
5. Add Thumbnail If Possible
For marketing emails, consider:
<a href="[IGShare URL]">
<img src="video-thumbnail.jpg" alt="Click to watch" />
</a>
This gives recipients a preview of what they'll see.
Troubleshooting
"Link not clickable"
Some email clients strip hyperlinks:
- Check if URL is properly formatted
- Try using a button instead of text link
- Send in HTML format, not plain text
"Blocked by company firewall"
IGShare works in most corporate environments, but if blocked:
- There's no workaround – request IT to whitelist
- Alternatively, describe the content and offer to share another way
"Recipient says it didn't work"
Common causes:
- They clicked without internet connection
- Original Instagram content was deleted
- Browser compatibility (rare – suggest Chrome/Safari)
Email vs Other Channels
| Channel | Best For | IGShare Needed? |
|---|---|---|
| Professional, newsletters, family | Yes | |
| Quick shares, groups | Yes | |
| SMS | Simple, older recipients | Yes |
| Slack/Teams | Workplace sharing | Yes |
| Direct message to IG user | Instagram users | No |
Conclusion
Email remains essential for communication, and Instagram content shouldn't be limited to social media. With IGShare, you can:
- Share Instagram in professional emails
- Send content to non-Instagram users
- Include reels in newsletters
- Communicate with family who prefer email
Create your email-friendly link now →
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Related: Share Instagram on WhatsApp Guide | Instagram for Non-Users
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